The actual trading loss might not have had such a major impact. But the reputation is surely taking a beating. 

For the past few months, I have been getting google alerts and other risk management articles and everyday, I read something or the other about the JP Morgan fiasco. Clearly, reading it once is bad enough for the brand, but everyday I am told that JP Morgan had bad systems, weak risk culture, framework and poor corporate governance.

Clearly, reputation risk is something that should have been better handled. At Riskpro, we ensure that our clients can better manage reputation risk. We not only make sure our clients are not exposed to negative publicity like above, but ensure that reputation risk is linked to every business and risk decision.

TO know more, please contact manoj.jain@riskpro.in